The Internet has transformed real estate advertising. Now, by shooting videos of available properties for online users to peruse, any innovative agent possesses the marketing power once available to only the largest firms. Viewing the listings online will prove more enticing to many people than the top in-person sales pitch.
Today’s modern agent can reach an infinite number of potential customers via the Internet. To get started on the path to success, here are the top five strategies for making a compelling video advertisement:
Show both interior and exterior
Have sufficient light
Include relevant information in video label
Tell a story about property or neighborhood
Post video on website and social media pages