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Real Life Real Estate – 7 Key Steps to Handling Objections

The best way to get better at anything is to practice, and the next best way is to learn from experts. This is definitely true for sales, and while we can’t practice with you, over the next few weeks we will be featuring a series of videos in which Dan Smith, our expert real estate coach, role plays sales scenarios, which should not only give you ideas for your own practice, but should also be very educational and informative. In order to prepare for those videos, this week’s video is an excellent overview on objection handling. Smooth objection handling can not only diffuse potential problems, but can also make the difference between a sale and a zero. Watch, practice, and keep learning!